OHMME is one of the rarest of brands, where a sense of purpose and vision runs through every facet of what they do.
First and foremost one could argue that what they do is make cutting-edge, uber comfortable, beautifully designed and functional menswear and accessories for the ever-growing numbers of yogi. Rest assured we’ll celebrate that delightful marriage of aesthetics and practicality with some of the many highlights of their current kit.
However, the ethos and vision of the brand runs much deeper. That in part comes from the ethics they apply to sourcing materials and having their garments made. More pointedly, it runs throughout the team of friends and yogis they choose to showcase, and the narrative that populates their amazing videos, content and social media posts. Follow them on Facebook,Twitter and Instagram
This is clearly a brand with passion and integrity, and so much the better for that. When the wellness bandwagon looks ever more appealing the difference if quality and ethos is abundantly clear. Be you hardened yogi, novice or covert to (the dreadfully named) ‘athleisure’ movement OHMME is a shining light amongst so much cynicism and mediocrity.
For the fun collection go www.ohmme.com
For their amazing, inspirational videos check out their videos page
Bizarrely, I think it’s safe to say that OHMME has now outdone their amazing Dharma pants with the most comfortable trousers ever made. The added bonus of the stretchy, non-wrinkle, quick dry denim-look style is that you can legitimately wear them in public and look like a functioning adult member of society, while being comfy as the Flannigans on the sly. I’m tempted to go full Steve Jobs, but a few pairs and live in them 24/7; they’re that remarkable.
Dogs Lined Mens Yoga Shorts
All in one goodness for the mat, gym cross-tracing and more. Super fast-drying polyester and spandex means silky feel, stretch and comfort at every (twist and) turn, and removes the need for spare boxers after class, as you will remain perfectly in place for all life throws at you.
Itvara Travel Yoga Bag
A bag where you can legitimately carry your mat on your travels is a Godsend for the nomad or travelling yogi. Regardless, this is an amazing, well-designed rucksack with space for laptops, yoga or gym kit, water bottles and more to make every day wellness that it easier and more stylish. To top it all off the passport pocket on the side of the bag is large enough to put your phone and wallet in. More benchmark business from OHMME.
Bamboo Cobra Yoga T-shirt
Bamboo fibre is super soft, absorbs greenhouse gases during its life cycle and grows quickly and plentifully without pesticides. All the inherent wonder of OHMME’s Cobra t-shirt, which won’t end up around your armpits every time you head upside down, and green credentials sound pretty excellent to me.
Limb Yoga Hoodie
Soft, luxury and everyday comfort; even better it has sequences printed on the inside should you ever be lacking inspiration on the mat, with thumb holes to keep you toasty – polyester and rayon derived from wood pulp mean a strong and resistant material that will make and keep you instantly warm, while cocooning you in a soft, smooth and extremely comfortable over layer. More benchmark business.
Mayura Black Surf Shorts
One of my friends and teachers who also happens to be a pretty major surfer was beside himself with joy when he saw these shorts, and for good reason. The only surf short designed specifically for practice as well, they’re super quick-drying, stretchy for comfort and expertly tapered to mean you can practice without underwear and keep the junk firmly in the trunk.
22 Karat Gold O Pendant
Understated and classic, just like their clothes. Gold coated copper to keep you grounded and balanced. As OHMME themselves says and I can’t top – ‘Be Yourself, practice what you love with patience and dedication, and you can achieve anything.’