Bobbi Brown launches The Studio, for their first standalone store in London.
StyleNest’s favourite beauty brand, Bobbi Brown has unveiled their first standalone store, located in London’s Westfield White City.
Located in the hub of shopping, Westfield London, The Studio unveils a hub of cosmetics where beauty lovers can trial and discover Bobbi Brown’s cosmetics, skincare and seek advice from the experts on hand.
“Westfield is one of the fastest growing shopping malls in the UK offering quality stores and boutiques. Its customer mix is diverse and fashion conscious making it tge perfect platform for Bobbi Brown to launch our first free standing store.” – Cheryl Joannides, General Manager, Bobbi Brown UK
A shopping experience at The Studio shoppers are invited to relax, discover new tips and tricks as well as choose from a menu of specialised services.
With a clean and contemporary aesthetic, The Studio design is inspired by a light Soho loft, filled with industrial steel cabinets for an urban touch and an artistry table being the centre point of the store. The heart of the store, the artistry table is every beauty junkies dream, offering products galore free to try, experiment and play with as well as get tips from a makeup artist on hand.
Other key features include the product wall, inspiration wall including press placements, pages from Bobbi’s sketchbook and a concept diary and the private VIP space for shoppers who want a more intimate makeup lesson.
Services will include; VIP Makeup Lesson with a professional makeup artist, Makeup Party Workshops for office parties, hen celebrations or girly night outs. As well, the Bobbi Brown makeup artists will treat shoppers to a makeup application, perfect for desk to dance floor in under 30 minutes. Teens can get their first taste of beauty at The Studio with a workshop for eighteens and under, whilst brides to be will get prepped and pampered for their big day. And it doesn’t stop there – you can also get your brows groomed, transforming flyaways to polished and shaped brows.
From shopping to application, The Studio helps to educate makeup lovers how best to achieve a look, whatever your routine. Whether you have five or 45 minutes to spare, the Bobbi Brown team are on hand to help enhance your beauty to suit your lifestyle.
The Bobbi Brown Studio is located at Westfield White City, Unit 1165.
Visit www.bobbibrown.co.uk
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