I must confess that the press release for Below the Belt had me a little stumped. It seemed a touch odd to suggest their products as a Christmas present, as if it was a tacit, or unintentional insult. Trying their range has me fully convinced of their appeal.
Below the Belt is mens’ grooming for exactly where their ingenious name suggests. They have launched a range of three products to ensure that a gentleman’s undercarriage is as comfortable and fresh as he would wish regardless of any eventuality.
Talking of ingenious names Fresh & Dry Balls does exactly what it says on the tin (well, tube I suppose). Using essential oils and leaving a light talc-like dusting post use, it keeps one suitably fresh and confident all day.
Their waterless shower seems ideal for those at a festival, on an expedition or enduring rush-hour in the summer, although I’d suggest discovering its refreshing properties prior to your commute, or en route to post work drinks.
Finally, the Sports Lubricant is an excellent choice pre sport to protect from chafing or discomfort- potentially invaluable for some cyclist and triathlete pals, but great for gym, football or any exercise.
Below the Belt has created innovative, practical solutions to life for the modern gent. They should be praised for their innovation as much as for taking the bull by the horns, as it were, and quietly acknowledging that we could do with a little help to feel fresh at all times.
I might be a touch aghast if your better half buys you this as your only Valentine’s present, but you should be delighted if you get it, and think of it the same as an excellent aftershave, moisturizer, beard oil or the like. Better yet, click on the link for 10% and treat yourself to a bit of daily luxury Below the Belt.
Below The Belt Promotional Pack, £19.60