The AW13 collection launches at George stores across the UK this weekend. To celebrate, the budget friendly but style focused label are celebrating the new season with an ad campaign that will be gracing our TV screens this weekend.
In recent years we’ve all become a little savvier in the way we shop and we never over look a good bargain here or there. However, cutting back on costs should never mean compromising on style, something George at ASDA firmly believe in. We’ve been big fans of the supermarket fashion brand for a many season’s now however their AW13 offering is stronger than ever.
Khaki parkas with fur trimmed hoods, tartan skirts and chunky knitted sweaters feature throughout the autumnal collection. The Highland inspired tartan pieces have to be top of our wish list, however you can take your pick of slouchy knits and biker boots perfect for the outdoors or the woodland look with animal jumpers and wedge boots.
The AW13 collection also features an array accessories, both stylish and cosy to finish off your look, including a faux fur head band.
It’s not all trend lead however, classic pieces also run throughout the collection. Boyfriend jeans, canvas high tops and cross-body bags are all on offer – a must for the school run and your weekend attire.
Whichever trend you wish to work into your wardrobe this season you’ll find the perfect piece to do so at George.