A new children’s brand selling unique prints on cool kid’s essentials and homeware has caught our eye. Tobias & the Bear, founded by Leanne Mckeever and Ruth Cozens, is made here in Britain.
Both ladies work in the fashion world and after having their own boys (Tobias and Arlo), they wanted an alternative to jeans and chinos. Leggings were the answer and they set out to design pairs that both their boys would love wearing.
The brand isn’t about seasons, instead it believes in building a large collection of incredible styles and prints which is added to regularly- all in 100% cotton. Offering fun and quirky designs on leggings- these are now offered on some cool bedding and interiors with t-shirts and sweatshirts on the way soon.
We love the Mr Bear and Storm Boy prints plus there is a great collaboration with New Zealand illustrator Emma Bone who has created a quirky new print called The Monster Squad.