Big Blue Cuddle

Big Blue Cuddle SS13Shop gorgeous childrenswear and donate to charity at the same time with online kid’s clothing boutique, Big Blue Cuddle.

Treating your little ones to a new dress or a new pair of plimsolls is lovely, but now thanks to unique online children’s site, Big Blue Cuddle, you can give something to those less fortunate too, whilst you shop.

Big Blue Cuddle was founded back in 2010 and is the brainchild of Lara Soetekouw. Lara wanted to bring together her love of chidrenswear, with her hate of waste, as well as her passion for charity work. And so, the Big Blue Cuddle was born, and now works together with handpicked childrenswear suppliers to stock gorgeous kids clothes and donate to worthy children’s charities, all in one delightful package.

The site works together with the stocked brands to donate between 15% and 50% of what customers spend to charity. This is done so by the brands giving a helping hand themselves, and discounting the stock they sell to Big Blue Cuddle. So, if you spend less than £75 Big Blue Cuddle will donate 15%, 25% if you spend between £75 and £150, and an incredible 50% if you spend above this. At the checkout you can simply choose which children’s charity you want to donate to.

The brands are carefully chosen by the Big Blue Cuddle team, and all focus on age appropriate, imaginative and colourful childrenswear. Favourites include Ava & Luc who design whimsical kid’s PJs in super soft cottons, and Wee Marcel who make the most adorable selection of children’s socks.

It’s the perfect place to shop if you’re looking for unusual gift ideas too. Purchase a cute babygrow for a friend’s newborn and give a donation to a children’s charity such as Access Sport or Ambitious About Autism at the same time. Or, treat your little boy or girl to some new season pieces and teach them about the importance of giving to charity too.

With charity collaborations cropping up here there and everywhere, but brands not always being clear about where or how much of the money is given directly to the supported charity, Big Blue Cuddle is a refreshing and honest approach to giving a little something back.

www.bigbluecuddle.com

For more childrenswear roundups and trends visit StyleNest’s Best of Childrenswear here. 

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