In this age of the generic and mass produced, it’s always a joy to see something made with vision, and love; always reassuring to see a company which is more of a community.
The lovely people at Lucky Seven custom caps tick these boxes and a whole lot more. Their founder, Jay Jay Burridge had a memory of a perfect cap from childhood which couldn’t be replicated or surpassed, so he did the obvious thing- set up a company to make the perfect caps.
You may well have seen their truck at the year’s best festivals, or noticed them atop the most discerning and fashionable noggins and not realised what they were. Look closer and you can see the joyous geekery and attention to detail which makes up the very best of what we cherish; the crests and decals inspired by epic films and TV shows, and lovingly recreated in the States just for Lucky Seven. The knowledge that the cap you design yourself at their website will be constructed by hand and spirited to your home by the people at the heart of the whole enterprise.
As well as their perennially amazing ranges for adults and kids, they also have caps which directly benefit Jamie Oliver’s Food Foundation , and an expanding range of innovative patches and styles to add to the fun of designing your own.
As the time of year leads gents to think of their undercarriages, minds and upper lips, they have just launched an exclusive range for Movember, where a whopping £10 of every cap painstakingly made and sold goes straight to the charity- their third year partnering team Movember.
We can think of no better time to visit them if you haven’t already; get creative, feel a part of something bigger than yourself, add to your good karma, and get an epic cap sent to your house in one easy click.
Lucky Seven Custom Made Movember Cap is priced at £35 and available at luckysevencaps.com