Blo Dry

Blo Covent GardenTurn any bad hair day into a great one with a Blo Dry.

Since its launch in 2007, Blo Blow Dry is a brand that prides itself as North America’s original blow dry. The franchise has salons in over 45 locations, in four different countries, and a recent addition to the family, the little Blo Bar hidden in the heart of Covent Garden.

Blo has a no cut, no colour concept. With its one of a kind model it has set new highs in the hair care industry and has rocketed the success of the brand through the roof.

At StyleNest, we believe that everyone should feel like a movie star sometimes, so we visited Blo to see why everyone is raving about it so much.

Blo’s little pink hair menu promises catwalk ready hair. It has different styles from which you can choose, or if you’re not really feeling it and have set your heart on something else – you can bring a picture and show it to your hair stylist, who will be more than happy to walk you through the process.

Blo offers a quick and easy no-fuss blow dry. You get a wash, style and then you’ll be all ready to go.

We loved the hair menu, so we decided to go for a mixture of the styles that it featured – Red Carpet, Holly Would and Pillow Talk.

Blo uses Unite hair care which is free of Sulfates, Parabens and Sodium Chloride. The products that were used to achieve our look were the Voluminising Shampoo and Conditioner, 7 Seconds Detangler, Smooth and Shine Styling Cream and Argan Oil Boost Spray.

It might sound like a lot of products, but even on the second day our hair still looks like we had just come fresh out of the salon.

Blo is perfect for those times when you want to pamper yourself and feel a little special or feel like a movie star.

Even on a typical gloomy London day the wind didn’t blow our new hair style out of place.

www.blomedry.com

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