Richard Ward Holiday Hair Top Tips

Richard Ward Holiday HairHoliday season fast approaching, it’s time to protect those tresses. We’ve teamed up with celebrity and royal hair expert Richard Ward, bringing you a whole host of holiday hair top tips.

With his top holiday hair products being The Chelsea Collection Keratin Rehab, The Chelsea Collection Keratin Shine Vitamin Boost and The Chelsea Collection Argan Elixir, there are a trio of Richard Ward taming goodies to go for. Richard talks us through his specialist holiday hair tips, ensuring your ‘do is beach ready this summer.

  • Hot, steamy summer days and nights can leave hair looking far from the golden, shiny locks one would like to associate with the beach season. The drying implications of the sun, humidity and chlorine can leave locks looking barbequed, dry, brittle and frizzy especially if the hair is coloured or has been chemically treated.
  • Wear a hat at all times – especially if it’s coloured – or use an SPF product – like my Keratin Sleek Shampoo & Conditioner which contains heat & UV Protection as well as colour lock. Covering is essential to avoid the sun damage even an average 2 week holiday causes, so prevention is always better than cure. We would never expose our skin to the sun without protection, yet many people rarely give a thought to the equal harm sun is capable of to hair…
  • Try to multi-task using ‘beach time’ as ‘conditioning time’ by applying an intensive treatment at the start of the day, then beach-shower off before swimming. Wear long or mid length hair tied up, ensuring the aged ends are tucked in as these are always the most susceptible to damage. French plaits are a great style choice- they leave only the better conditioned root exposed, hence minimising damage.
  • The best way to replace lost sheen and restore fade damage when you get back is to invest in an in-salon vegetable gloss colour which adds depth and tone, making the cuticle reflect light and therefore making the hair look shiny. Have a trim as soon as you get back and invest in a series of intensive salon conditioning treatments to restore moisture and protein.
  • Hair tends to look limp on holiday because often you are touching the hair with sweaty, cream and lotion laden hands! Avoid playing with your hair too often and see the difference, especially in humid conditions. Cleanse and condition your hair well and tie up, allowing it to dry naturally on the beach. When you shake it down even the straightest hair will have a kink and wave to it, avoiding unnecessary heat damage from styling.
  • A serum will also prevent frizz caused by humidity but just use a small amount and smooth in downward movements into the end, avoiding the roots so your hair doesn’t look greasy.

All Richard Ward The Chelsea Collection products are priced at £5.99 each and can be found in Waitrose stores nationwide.

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